Fit it is both an engaging shopping experience and an effective selling tool. Shoppers can "take ownership" before buying. With the immersive power of the visual and kinesthetic senses, shoppers can try items on virtually and visualize furniture, furnishings, decoration and all sorts of appliances at home, in 3D, to scale and in situation. Customers can take snapshots of their product interactions and immediately share to social networks such as Face book or Twitter.